Increasing Your Traffic with Yahoo! Directory

Another of the bigger directories that you should submit to if you can is of course the Yahoo! Directory. Yahoo! doesn't feed other directories, but because of the way its search results can tie in with its directory listings (especially in its paid services), inclusion in the directory is still advisable. Yahoo is one of the easiest major directories to get listed in, and it actually guarantees that you'll be in the directory within seven days (provided you meet its submission criteria of course).

Remember that commercial sites do have to pay a yearly fee for the privilege of being in the Yahoo! Directory, to the tune of $299 ($600 if you're submitting a site that offers adult content and/or services). Whether or not this is worth it really depends on the search engine for which you are optimizing. If it's just your ranking in the Google SERPs then forget about it, but if you are especially keen on rising to the top of Yahoo!'s results pages it may be something to consider. One way around paying the fee may be to submit the URL of a non-commercial page of your site, but whether this will work will probably depend on the editor reviewing your submission.

When submitting to directories, your choice of description of your site can have a huge effect on whether you even get added to the directory at all. Try to describe your site and service as honestly and descriptively as possible. Directory submission is not advertising! Do not try to promote yourself in the directory submission form, just describe yourself.

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